Understanding the Role of Analytics in Digital Marketing
Let us assume that you are executing a digital marketing campaign. You have developed great content, selected the most suitable channels, and allocated a budget. How do you know if it is working? Digital marketing analytics can help. Data analytics underpins successful digital marketing strategies today. It provides data points and deep insights into customers, […]
Drip Marketing Campaigns: The Secret to Fan Growth & Sales
Have you ever visited a website to be bombarded with emails you didn’t ask for? Annoying, right? Drip marketing is the opposite. It’s like giving website visitors a cool drink of water when they’re thirsty for information—exactly what they need at the perfect time. What is Drip Marketing? Imagine having a super-efficient assistant who emails […]