80 A-Z Digital Marketing Terms & Glossary You should know

If you are working in the digital marketing space, it is almost certain that you have encountered a few terms that you need to familiarise yourself with. Whether you are learning digital marketing for the first time or are looking to brush up on your digital marketing knowledge, reading a list of digital marketing terms […]
11 Useful Tips To Design An Effective Landing Page

The goal of a landing page is to create an engaging user experience that encourages visitors to take the desired action, such as signing up for a newsletter or making a purchase. Each landing page should be meticulously designed and tailored to the needs of its target audience. Recent research indicates that every landing page […]
What Is Landing Page? & Why Does Your Business Need One?

What Is A Landing Page? A landing page is a key tool in any digital marketing campaign. It’s a standalone web page designed to drive visitors to take a specific action, such as making a purchase or signing up for a newsletter. A landing page is designed as part of a larger campaign to funnel […]
WhatsApp Communities: Unique Features & How it works?

WhatsApp has constantly been evolving to provide a better user experience. The Meta-owned messaging app has now introduced several new features that make it more accessible. WhatsApp replaced lengthy group chats with a feature-rich alternative called WhatsApp Communities. They also introduced incredible features such as big file sharing, 32 people group calls, special tools for […]
The Beginner’s Guide to Search Engine Optimization (SEO)

As the world continues to move at a faster pace, every business needs a website. A website is a great way to reach out to potential customers and let them know what your business is all about. Almost everyone nowadays has a website, but not everyone knows how to optimize it for search engines. This […]
5 Reasons Why Every Business Needs SEO

According to a study by Inter-growth, 61% of B2B marketers believe SEO drives more leads and sales than any other marketing strategy. This means that SEO is incredibly important to your business’s success. If you don’t optimise your site, no one will find it. Need more clarity? Get cosy! Grab a blanket, make some popcorn, […]
Overview of Google Merchant Center and its Benefits

Google Merchant Center helps to upload, index & manage your product information which helps increase your product visibility on google’s shopping results. What is Google Merchant Center? Merchant Center is a powerful tool that lets you manage your in-store and online product inventory on Google. Google Merchant Center help you reach hundreds of millions of […]
Introduction to Google Search Console and its Benefits

Google Search Console is a beneficial tool which helps improve your website’s visibility and aids in SEO to feature your site at the top of search results. Google Search Console is a free service provided by Google that helps website owners to understand the following. To summarise, Google Search Console is a tool that helps […]